Creating marketing strategies can be challenging. They either seem too tricky, too ineffective, or too expensive. However, it doesn’t have to be that way. At Western Marketing, we can help you reach your desired clients and generate quality leads. Our approaches are effective, both in cost and results. Follow our five marketing strategies for insurance …
Insurance agents have to rely on multiple ways to generate leads. Social media can be a powerful tool for marketing and sales when used correctly. Knowing your audience, creating engaging content, and funneling traffic to your website can help insurance agents gain leads. Keep reading to learn how to use social media to gain leads …
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MedicareCart is an enrollment tool that connects seniors with insurance agents to enroll in Medicare. It’s convenient and fast, and allows the client to feel like they have more control in the process. This easy-to-use tool can improve your sales and enhance your relationships with your clients. Keep reading to learn more about how to …
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For insurance agents, a relationship with a customer shouldn’t stop after the sale. Staying in touch with your clients can help you retain business, get referrals, and build trust. It can also help the client by giving them key updates and ongoing support when they need to file a claim or solve a billing issue, …
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Getting into the insurance field can sound intimidating at first. However, by breaking each stage up into steps, you can make the process a little less intimidating. Before you get started, you’ll need to decide what type of agent you want to be, understand the requirements and training, and then — get out there and …
Staying motivated in any industry can be difficult. Staying motivated as an insurance agent? Especially difficult. The field is very front-facing, meaning that you are interacting with clients on a daily basis. While this is a good thing in many ways, it can also be draining. Constantly pursuing leads that may not lead to sales …
Seminars are a great opportunity to educate clients on their insurance options. Not enough insurance agents are taking advantage of these events. Seminars add an extra service to your business that gives you a leg up on your competitors, builds revenue while still being cost-effective, and can help your clients see you as more than …
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Telemarketing can be a very effective marketing tool if you use it properly. It can reach a larger audience than many other forms of marketing, is cost effective, produces immediate results and leads, and allows your sales staff to focus on making sales rather than marketing. Read on to learn more about the benefits of …
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Some people may think direct mail is obsolete. When used correctly, it can be used to generate leads for insurance agents. Medicare is an especially lucrative market in which direct mail can benefit both the client and the broker. Take a look below to discover how you can integrate direct mail to generate leads as …
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Medicare can be confusing for clients, especially considering the changes that Medicare can undergo on an annual basis. Not only can following up with your clients will help them better understand Medicare, but it can also help strengthen their trust in you as their agent. There are several ways you can go about keeping them …
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