It’s one thing to grow an agency, but it’s another thing to scale it. Growth is linear and is more about maximizing results with current tools and resources. It’s achievable through maintenance. Scaling is the difference between being stagnant and overlooked in favor of larger agencies, and wisely investing time, money, and effort into something …
Online reviews are essential in building your business’s reputation. In fact, 97% of customers stated that they searched reviews for local businesses, with 85% saying they trust online reviews as much as personal recommendations. For an insurance agency, online reviews present an opportunity to generate website traffic, demonstrate customer relations skills, and ultimately secure more …
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As an insurance agent, you’re likely to get rejected every day. This is a major contributing factor to why 90% of agents last beyond their first year. Here, careers are built on persistently pursuing leads. Fortunately, there are ways to cope with rejection and turn rejections into new customers. What Are Common Rejections? People tend …
Word-of-mouth marketing is a highly effective way to improve reputation. In fact, it may be one of the first things people pay attention to when considering whether to purchase a product or service from a particular business. While you may not be able to control what others say, you can control your efforts to boost …
Why Is Word-Of-Mouth Marketing Important For Insurance Agents? Read More »
Converting leads with the right follow-up strategy is just as much of an art as it is a science, and it requires fine-tuning and learning by trial and error. However, there are principles you can apply to ensure that you’ll convert more prospects into clients. Be Organized Following up is easy when you’ve got all …
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Selling insurance from home is making money and saving on costs at the same time. It allows you to make a living from a comfortable and familiar environment, with the added bonus of being your own boss. However, there are steps you need to take in order to do this. What Qualifications Do I Need? …
Your customer service skills are a key attribute to maintaining and gaining clients. Appearing unpleasant or unprofessional can seriously harm your career, and redeeming that damaged reputation is a long uphill battle. Whether you’re new or experienced, there are a few ways you can improve your customer service skills and be the agent your clients …
How Can Insurance Agents Improve Their Customer Service Skills? Read More »
Video marketing may not be cheap or easy, but it will get you results that no other form of media can promise. Its effectiveness makes it all but a prerequisite for anyone wanting to convert viewers into customers. Here are some reasons why all insurance agents need to adopt video marketing. Video Is A Powerful …
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A new year presents a clean slate, and a new opportunity to get started on the right track. Setting goals right now is the first step toward ending the year on a note you can be proud of. However, your goals need these components – specific, measurable, attainable, relevant, and timely. You can easily remember …
Top 4 Goals All Insurance Agents Should Set For 2023 Read More »
Establishing your online presence as an insurance agent is important to have a great website. However, landing pages are crucial when implementing digital marketing strategies as they are key to getting leads, increasing referrals, and making sales. Sending all your online traffic to your website homepage can be a mistake as it can waste your …
Landing Pages: How They Benefit Insurance Agents Read More »
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